We are pioneering a new
model for web journalism.
As the Internet blossoms local newspapers are withering, and the trustworthy news coverage and information that communities need for their civic health are withering with them. Papers are dying faster than online news efforts are taking root, and things could get lots worse:
“The last recession was brutal for newspapers and local news. The next one could be an extinction-level event,” Matt DeRienzo, executive director of a nonprofit that supports local online news sites, said in an essay for Nieman Journalism Lab at Harvard.
So sustainable and easily replicable new models for community journalism that can thrive in the digital future are crucial to our democracy — and the nonprofit Banyan Project is a robust response to this urgent need. Our mission is to help seed independent community news cooperatives, then support them with mentorship and educational, technical and administrative tools. Our goal is to build both civic health and strong local economies.
Banyan’s multifaceted new model is built on the sturdy foundation of consumer co-ops, with reader-members electing the boards of local news co-ops the way shoppers do in food co-ops and depositors do in credit unions. The news co-op model, as Banyan has developed it, is easily replicable from community to community, the way food co-ops and credit unions replicated from coast to coast.
Each independent news co-op’s voting members will be hundreds of local readers — thousands in larger communities. The co-ops will be led professionally and governed democratically through one-member/one-vote election of directors, as are co-ops of all kinds. The news co-op revenue structure is designed to make them thrive despite ominous advertising trends. And their journalism will be free for all to read so they can serve the broad public of the less-than-affluent everyday citizens we call the Banyan public, not just the upscale people newspapers tend to cultivate. The need for news co-ops is greatest in underserved communities.
Banyan educational materials will include a comprehensive guide for creating a news co-op, templates for business planning, and plans for enrolling founding members, all supported by Banyan staff guidance. Ongoing staff support will include problem solving and moderated online forums for site editors.
Banyan will also provide affiliated sites with a digital publishing platform tailored for community news co-ops. Banyan’s staff will help sites make the most of distinctive software features designed to amplify their journalism’s impact:
- Civic engagement tools that invite readers to join with others in isue forums and work for constructive community change, making it easy for communities to find and express their voices—and strengthen their civic infrastructure.
- Comfortable and gratifying ways for readers to collaborate with the editors will attract voluntary energy that can significantly expand the scope of coverage possible with a small staff. This is the same kind of voluntary energy the Web unleashes to fuel Wikipedia and open source software, only on a community scale.
In short, independent news co-ops that follow Banyan’s model will be democracy-strengthening community institutions — of, by and for their communities.
Watch Banyan founder Tom Stites lay out the power of the Banyan idea.
As local newspapers crumble, more and more communities across the U.S. are left with little or no reliable reporting. This and growing distrust of news outlets underscore the need for a new model for journalism that can revitalize civic engagement. Read More
Banyan’s forward-looking model for independent local news co-ops combines several strategies with excellent track records, including consumer cooperatives, advertising-supported news, and peer networks. Read More
Day-to-day coverage of community institutions and happenings that co-op members and other readers experience as relevant, respectful and trustworthy — and that engage readers in the news effort and with one another. Read More
Banyan’s pilot affiliate in Haverhill, Massachusetts, plans to launch in 2018. Read More